Media Homework - 2 Adverts

Dominant representation advert
http://www.youtube.com/watch?v=Vb8xuRATTIo&feature=player_embedded
This advert is a dominant representation advert. It was produced by LYNX.In this advert it shows a man and lots of women. it shows the man spraying lynx aftershave on and when he does that all the women leave everything and follow the man. The advert is a dominant representation because it shows how girls are stereotyped. they are stereotytped into being sex models for men and doing what ever men tell them to do. also women are classed as a subordinate group. i think that the target audience for this particular advertisement are everyone because i think that different groups will have different opinions on the advert itself.
Alternative representation advert
http://www.youtube.com/watch?v=6PZdJc8x6Dc&feature=player_embedded
This advert is an alternative representation advert. the reason i think this is because it shows a black rap star who is very popular amongst the music industry. the advertisment was produced by Reebok. It shows 50 cent a black rapper popular amongst the music industry and it tells you throughout the advert that he was shot 9 times but managed to survive. this is also an alternative representation because black people are classed as a subordinate group. i think that the target audience for this advertisement are male teenagers he leads an example to them.

Media Homework - Analysis

This advert glamourises violence in many different ways. firstly, it has got 50 cent the rapper in it, so straiht away we think of violence because he got shot 9 times. secondly throughout the duration of the advert there is blood on the floor and a dark scary voice speaking in the background so we will straight away think that this is promoting violence. also in the advert it shows 50 cent sitting in a dark room by himself talkin to the camera, and dark is stereotyped in to being violent.

a global company like reebok would promote this type of advert in many ways. the reason i think this is because 50 cent is very popular amongst the music industry and having advertising them would get them lots of views because teenagers are really interested in his music.

I think that the target audience for this particular advertisement is male teenagers. the reason i think this is because  50 cent is very popular amongst the music industry, especially for male teenagers. his music inspires them and they try to be like him which is negative because he is in a world of violence.

Media Homework

Sins- I thought this was one of the best performances out of all the movie trailers. the reason i think this is because, it captured my attention with all of its action. this movie trailer showed lots of concerntration from the characters and had the ability to grip my attention from start to finish. everything in the trailer was correct and on-time and it flowed very well. the camera was flowing nicely and on-time and the sounds and the lighting blended in well. it made me want to watch it as if it was a real movie.
Night Of A Thousand Lies - I thought that this movie trailer was also one of the best i saw out of all the movie trailers i saw in media awards 2010. the reason i think this is because they made it look like a proper movie that was going to be released in the cinema because of its excellents throughout the duration of the trailer. all the characters were on top of there game and the lighting and the sound and the camera work was all excellent. it gripped my attention from start to finish and made me want to carry on watching.

Media Homework!

Media Homework –

The action movie I am going to pick to analyse is “Rush Hour”. The reason I am choosing to pick this movie is because I think it is very popular and I know the movie well enough to analyse it.

I think that this movie in-particular is packed with action throughout the movie. The story line in the movie is really understandable so this makes it easier for young kids to understand what is going on throughout the movie. Each “Rush Hour” movie normally lasts about the same length which is an average of 1 and a half hours, and I think this is positive because a movie that lasts to long will bore the audience watching the movie unless it is really gripping and engaging throughout the whole movie.

In the movies “Rush Hour” its genre is action. The reason it is action is because there is a lot of action happening throughout the movie such as; shooting, fighting, stabbing, fires, bombings and kidnapping. I think this has all the features any audience could wish for in an “action” movie. However, as well as action this movie also consists of comedy throughout the movie. I think this makes the movie even more exciting because these days teenagers are becoming more interested in “comedy” rather then any other film genres. So having to genres in one movie just makes the film very gripping and engaging.

Tzvetan Todorov someone who was very famous in the media industry created his own “beginning, middle and ending” and called them “Equilibrium, Disequilibrium and New Equilibrium”. Some stories can start of with the ending then go back to the beginning and finish in the middle, whilst others may just start from the beginning, go to the middle and finish at the end. I think that in ”Rush Hour” It starts with the Equilibrium, then goes on to the Disequilibrium and finishes with the New Equilibrium. In my opinion I would prefer a movie that starts from the beginning goes on to the middle and finishes at the end because it makes more sense to me as an audience watching the movie. Also in my opinion I think that it makes more sense and flows much better throughout the movie.

In this movie, another thing that I spotted that happened quite often is there were a lot of “Enigma Codes”. And Enigma Code is like a “cliff-hanger” and that is when your watching something exciting is something really is exciting is about to kick of and then the programme finishes or the movie pauses that scene then goes on to the next scene. This will make the audience want to carry on watching until they find out what’s going to happen. “Action Codes” is another thing that occurs often In this movie. An Action Code is events in the story that we know to be important in developing the narrative. And in this happens in this movie because when they pull out a knife or a bomb, we know straight away that something exciting is about to kick of and this makes us want to carry on watching until the end of the movie.

Media Homwork

6 Facts On Video

1- The internet is taking over newspapers.
2 - The internet is becoming more and more popular, especially with facebook, twitter and youtube.
3 - Mobile phones are becoming more and more hygenic and are gettin more and more things on them.
4 - The internet is apperaring on mobile phones now so people dont need computers nomore to do homework.
5 - People can argue that a computer is better for homwork then a phone but there is a fact when a man can type 4 letters in just a second.
6 - Mobile phones are taking over the world.