Media Work - Ms Wigley

How do audiences access texts across the three platforms?
all of these 3 texts fifa 11, call of duty and pr-evolution 2011 all attract/interact with the same type of audience. the reason i think this is because, fifa 11 and pro 11 are both football games, and call of duty are action games. this means that they are most likely to attract teenage boys and not girls.

audiences are able to play a role in in the media texts as in, broadcasting they are able to watch the trailers and find out more about the game itself and rate the games out of 10. e-media they are able to look at the website and find out more about the games, and in print they re able too look at magaines and make quotes about what they think of the game itself.

there are not differences in the audience gratifications in the different platforms as all three platforms target the same audience because they are similar games.

What institutional issues are raised by the topic areas?
institutions are improving technogoly year by year. the games are getting more exciting and gripping. they are adding better graphics and more features into the games in order to attract a wuider ranged audience because in that way they will make more money and become more succesfull across al three of their platforms.

institutions are attempting to reah their audiences by making the games more exciting and succesfull. they attempt to do this by adding more and better features into the game such as; graphics, costumes, presentation in the game etc.